What is the role of a spa manager?

Aoibheanna Bonner, the spa manager at Norton House spa, Edinburgh, tells all.

"Basically the spa manager oversees absolutely everything to do with running a spa business, starting with selecting the right team. Managers spend a lot of time on the recruitment and training process. Therapists not only have a standard interview but also tests to judge the standard of their treatments. Induction also requires a detailed process ensuring your therapists know the expectations of the company when it comes to standards and delivery of treatments, client care, business goals etc. In order for a spa to run, therapists need customers and a spa manager will be involved in the advertising and marketing of the spa, including managing third party sites, their own web pages, press, advertising, event nights, journalist visits etc.

A spa manager will design special offer packages and retail deals while also overseeing the profitability of the business. Also included is stock ordering, merchandising, stock taking, and operational tasks like rotas, health and safely issues, and daily meetings to ensure all areas of the spa are communicating. Managers will meet with selected product house reps, and set incentives for their therapists to excel in retail.

To summarise: the spa manager basically heads up the team and makes sure that a balance exists between a good working environment for the girls, a first class facility for the guest to experience, and a profitable business. This is a demanding and highly challenging role, but brings with it fantastic job satisfaction."

See also:

* What would I earn as a spa therapist, and how long are the hours?

* What qualifications do I need to be a spa therapist?

* Where should I look for a job in the spa industry?